Affordable Roofing Revamps Website
December 1st, 2008 — Roofing Contractor Info

Having a web presence for any business is crucial now-a-days, especially in the current economic environment. Each day, visitors come to your site, hoping to find someone they can trust to get the job done. Your website needs to instill that trust.
A year in the making, the new affordableroofing.net website is chock full of roofing information and what our company can provide to the consumer. The new layout has an easy to navigate system, is CSS driven for quick loading, follows accessibility guidelines, and has lots of trust elements throughout the site.
How does your visitor know you are trustworthy? There is an old adage “I know it when I see it” and the same may imply here. We tried to get that trust factor amplified by boldly displaying elements such as years in the business, links to roofing associations and accreditations, awards, testimonials, and other odds and ends.
They say that a picture is worth a thousand words, so it was imperative to integrate a roofing photo gallery into the website. The gallery serves as an educational conduit, as well as, showcasing some of our finer roofing projects. One programming design built into the gallery section is that we can use our copies of Photoshop software to publish the actual albums with. Some of us were comfortable with this approach in the past when generating online galleries for our clients, and made things a lot simpler.
So, does your roofing company have a web presence yet? And how does that site reflect your trustabilty? As always, comments are welcome.
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Serving Aurora, IL & the Fox Valley including Naperville, St. Charles, Oswego, Batavia, and Montgomery.
Quality Since 1980
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What We Read
- CalFinder’s Solar Blog - Keeps homeowners and industry experts in tune with the latest trends and topics related to residential solar power.
- Contractor Talk for Roofing Professionals - Quite popular sub-forum of ContractorTalk.com for trade talk amongst contract roofing professionals.
- Cool Flat Roofing - Discover the benefits of Cool Roofing: Flat & Metal roofs, Green roofs and Solar PV.
- Creative Carpentry Remodelers, Inc - Based in the city of Aurora, Creative Carpentry Remodelers provides remodeling & home improvement services for both residential homeowners and commercial managers alike.
- DIY Roofing Forum - A DIY forum for roofing, gutters and waterproofing discussing installations, repairs and maintenance.
- Massachusetts Roofing Contractor Blog - A roofing company blog brought to you by BCI Contracting Inc. in Massachusetts
- Professional Roofing Magazine - An official publication for the NRCA
- RC Columns - The syndicated Columns feed from Roofing Contractor magazine.
- RC Features - The syndicated Feature Articles feed from Roofing Contractor magazine.
- Roofer's Marketing - Provides roofing contractors with information, resources and a community focused on marketing.
- Roofers Coffee Shop - Place to communicate with fellow Roofing Contractors.
- Roofing at This Old House - Roofing discussion forum and advice from This Old House’s premier website.
- Roofing.com - A community of Roofers, Roofing contractors, and people seeking information about their roof.
- RSI Magazine - eNews for roofing, siding and insulation.
- The Construction Informer - This blog is a place for free-spirited discussions about building, with emphasis on green building technology.
- The Sweet Spot Remodeling Blog - Jonathon Sweet’s professional remodeling blog.
- Todd Fratzel’s Home Advice - Home Improvement Advice for everyone from beginners to seasoned DIY’ers and professional contractors.






What a nice site. Love the photo galleries.